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Four Keys to Obtaining Business Funding in a Recession

Posted By Frank Goley, Business Consultant On July 26, 2010 @ 12:05 pm In Business Finance | No Comments

If you are seeking funding in this recessionary market, then there are 4 Key Areas to pay attention to:

#1 – Business Track Record

Showing how you have run a successful business in the past or had an influential hand in running a successful business is critically important.

#2 – Experience

Detail how you have specific experience for the type of business, customer and market.

#3 – Niche Market Identification

Funders want to know you have narrowed down your customers into a profitable Market Niche [1] which you serve well.

# 4 – Cash Flow

A Cash Flowing [2] business is a much easier sell to a funder.

The KISS acronym applies. Keep it Simple. Apply these four key areas to your business and your funding search will certainly improve. Make sure you have a solid Loan Package [3] and Business Plan [4] to present to funders. Good luck!

For more information, please see my articles on Business Finance [5].

Video Resource:  The Importance of Cash Flow for Bank Finance


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Article printed from The Business Success Blog: http://abcbusinesssuccessblog.businessconsultingabc.com

URL to article: http://abcbusinesssuccessblog.businessconsultingabc.com/2010/07/26/four-keys-to-obtaining-business-funding-in-a-recession/

URLs in this post:

[1] Market Niche: http://www.businessconsultingabc.com/Small_Business_Marketing_Strategy.html

[2] Cash Flowing: http://www.businessconsultingabc.com/Cash_Flow_Management_and_Strategy_for_Small_Businesses.html

[3] Loan Package: http://www.businessconsultingabc.com/How_to_Prepare_a_Loan_Package.html

[4] Business Plan: http://www.businessconsultingabc.com/Writing_An_Effective_Business_Plan.html

[5] Business Finance: http://www.businessconsultingabc.com/Business_Finance_Articles.html

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